The importance of the second cup of tea at 8.30 am.

The importance of the second cup of tea at 8.30 am.

Second cup of tea in hand, I’ve always been in my home office for 8.30 am. Or thereabouts. Back when I was Project Managing a team and was expected to be available in office hours, it was a perfectly acceptable expectation that I was available and at my computer. But...

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Don’t Panic, Mr Mainwaring!

Don’t Panic, Mr Mainwaring!

I recently watched a webinar hosted by the marketer Luan Wise, called 'How to Adapt Your Social Media Activity in Times of Uncertainty'. The main takeaways from the webinar I have been sharing over the last few weeks in my social media posts. Don't panic No-one...

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Is your business worth the investment?

Is your business worth the investment?

When you first start your business, your initial investments are usually the bare essentials to get you up and running. But once you’ve been in business a while, how do you make a decision on what investments to make for your business? Once you start to become more...

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The key to your social media presence

The key to your social media presence

Social media often seems like a mystic art (particularly the algorithms). The key to social media is to remember that it is just that – social. There is an element of time needed to invest in the social side, but the returns can be well worth it. The more you post and...

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5 steps to Social Media Success

5 steps to Social Media Success

Social media posting shouldn’t be something you just do when you remember. Your social media content should be planned, and that plan should be part of an overall marketing strategy that pulls together your different marketing avenues and strengthens them. Using...

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Open for Business?

Open for Business?

Have you ever arrived at a shop and changed your mind about going in because the shop looked unwelcoming, uncared for, or you weren’t even sure they were still open? Is this what your social media profile/page looks like? Is it neglected and uncared for? What do...

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My Aha! moment

My Aha! moment

I had my a-ha! Moment listening to ‘Start With Why’ audiobook whilst driving down the M1 from Rotherham. My brand had been forming, evolving if you will, yet I knew I wasn’t quite there. The missing link came to me somewhere north of Tibshelf services. From that...

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The value of £15………

The value of £15………

Sarah is 44, a divorcee with 3 children. She also runs the busiest take-away restaurant in Goromonzi, Zimbabwe. I never thought I would feel a connection with someone in Zimbabwe, but having built my own business from scratch I can empathise to some extent with Sarah....

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No More Monkey Business

No More Monkey Business

I had got to the point where a monkey could have done my job. One by one, other team members had been moved sideways to different projects and I was the only one left, my Project Co-ordinator role reduced to little more than Office Junior tasks. When my manager told...

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Are you networking, or building a network?

Are you networking, or building a network?

Network :  Noun. System of connections Verb. To socialise for professional or personal gainBeing part of several online groups I often see the newly self-employed already disheartened that their visit to a local networking event didn’t result in an immediate influx of...

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